Munich, October 22, 2017
World premiere at the Bavarian Derby in the Regionalliga between TSV 1860 München and FC Bayern Munich II. For the first time in the history of soccer, a match ball with integrated sensor was used during an official live TV match (in cooperation with ball partner Derbystar). In addition to the ball, all players from both teams were equipped with a sensor inside their jerseys. See the highlights of the KINEXON live tracking in the Sport1 video.
Added value for viewers & fans
Based on the sensor data, a series of statistics, analyses, and graphs was generated, such as distance covered, maximum sprint speed of athletes or the shot speed. In close cooperation with our media partner Sport1 the data was visualized live on TV. This way, completely new and fascinating insights into the game could be provided to the spectator. Selected metrics, such as the shot speed, for example, are metrics that are currently not available in real-time even in professional games of the German first league (1. Bundesliga) or the Champions League. The viewers enjoyed the new insights and honored the event with a record audience share: An average of more than 650,000 viewers watched the 1: 0 of FC Bayern II on television – with a peak of more than 780,000. With these numbers the game achieved a record value since Sport1 has started broadcasting games of the Regionalliga.
Added value for clubs & athletes
After the match, the clubs’ coaches received comprehensive data analyses of their respective team. With the generation of game data, coaches and their staff are able to analyze and improve the fitness and tactics of their team. At the same time, injury risks for athletes can be mitigated.
Added value for marketers
Beyond benefits in terms of sports and media, the data offers also a significant benefit with regards to marketing. New opportunities can, for example, arise through the marketing of established and new metrics (e.g. firing speed) in collaboration with advertising partners. There is already a number of successful examples that use conventional game data such as the Castrol Index or the Audi Player Index.
The technology behind it
All this is made possible by the pioneering technology of KINEXON. The small sensors inside the ball and jersey are the heart of the KINEXON system. The sensors have a weight of just 15 grams and are half the size of a business card; the chip that is integrated into the ball is even lighter and smaller. They capture the 3D-location and motion of the ball and the player with an unprecedented centimeter accuracy – and thus much more precise than GPS. In addition to that, the KINEXON sensor tracks any kind of motion such as acceleration, rotation and load. KINEXON uses a proprietary sensor network technology that is superior to other technologies such as GPS in terms of accuracy. The KINEXON sensors transmit the real-time data via so called anchors, that serve as reference points, to the KINEXON application. The smart application processes the data and offers exciting insights into the fitness of the players and the tactics of the team.
Numerous well-known teams around the world already use the technology for training sessions of professional and junior athletes. By providing the data also in game situations, new possibilities for live commenting and evaluation arise. For the future it is planned to identify and integrate even more smart data – including data that is not even available in today’s Bundesliga like jump height for headers, or the speed of passing. Read the press release of the media event also in German.
KINEXON Wins 2021 IoT Sensor Innovation of the Year Award
Today, the 5th annual IoT Breakthrough Awards program announced that KINEXON SafeZone, the world’s most trusted solution for contact warning and contact tracing, has been selected as the winner of the 2021 “IoT Sensor Innovation of the Year” award. The awards are conducted by IoT Breakthrough, a leading market intelligence organization that recognizes the top companies, technologies and products in the global Internet-of-Things (IoT) market.
Oerlikon Expands Use of World-Leading Digital Solution for Contact Warning & Tracing
From employees, to customers, to business partners — to enable safe and reliable production operations in times of COVID-19, the Swiss company Oerlikon relies on KINEXON SafeZone, the world’s most trusted digital solution for proximity warning and contact tracing.
IoT Solutions for Next Generation Factory Automation & More Resilience: KINEXON Joins the AWS Partner Network
It’s a match: KINEXON and Amazon Web Services. KINEXON is now a part of the AWS Partner Network. KINEXON offers both factory automation and worker safety solutions on AWS. During the COVID-19 pandemic, KINEXON SafeZone has become the world’s most trusted digital solution, for contact warning and tracing.
EIB Invests €15 Million Into KINEXON to Scale Its IoT Technology
Ambroise Fayolle, EIB Vice-President: “At the EIB, we strive to support companies that shape the future. KINEXON is such a company and given how they seized the opportunity to make use of their knowledge and expertise during the COVID-crisis, I am thrilled that we can bolster their creativity and vision with EIB financing.”
SC Rapperswil-Jona Lakers starts the new season with KINEXON
With the SC Rapperswil-Jona Lakers, the Swiss professional ice hockey league now uses real-time analysis technology from KINEXON. The club hopes that the digitalization measure will be an important step to reach the next level of performance.
KINEXON and Comdirect Look Back on Successful Partnership
Since 2018, KINEXON and comdirect have successfully completed numerous projects together. From the DVV Cup Final, the Techniker Beach Tour, to the Beach Volleyball World Cup 2019, KINEXON and comdirect have provided a next level digital sports experience. Due to the current situation and the cancellation of various sporting events, the partnership will be dissolved by mutual agreement. However, both partners are looking back at the partnership in a very positive way.
Spotlight on Employee Protection: Henkel Relies on KINEXON SafeZone
Henkel, one of the world’s leading suppliers of FMCG products, relies on digital innovation to protect its employees during the COVID-19 pandemic. Following a successful pilot phase by Henkel Laundry & Home Care, KINEXON SafeZone is now being implemented in a Henkel production facility in Poland.
KINEXON Partners With Sporta To Implement Next Level Sports Technology In Japan
Together with Sporta, KINEXON has officially introduced its next level technology to the rapidly growing Japanese sports market. Alvark Tokyo, the reigning back-to-back champion of Japan’s top professional basketball league, has become the first Asian sports team to implement KINEXON’s cutting-edge solution.
KINEXON SafeZone wearable digitally protects employees and operations in times of coronavirus
As the spread of the coronavirus eases, companies around the world are looking for ways to resume business operations in a safe and secure manner. Adhering to the minimum physical distance guidelines between employees plays a key role. To make this possible, KINEXON is launching an innovative solution: KINEXON SafeZone.
Connected, Digitized and Automated: Kinexon Paves the Way for Continental to Fully Automate Material Flow
A fully automated supply chain, from planning to product delivery: KINEXON Industries GmbH (KINEXON) and Continental turn visionary dreams of the future into reality today.
Eisbären Berlin Now Relies on Data-Based Insights From KINEXON
In order to tap the full potential of the players, KINEXON Sports & Media GmbH (KINEXON) now provides the coaching staff of Eisbären Berlin with new data-based insights. To measure player performance, the record champion of the German Ice Hockey League (DEL) relies on the real-time analysis technology of KINEXON.
Training of the Future: FC Schalke 04 Relies on Tracking Technology From Kinexon
Football Bundesliga club FC Schalke 04 relies on new data-based insights for training control and is now supplied with new performance data by KINEXON Sports & Media GmbH (KINEXON).
Kinexon Provides an All-New Handball Experience at the EHF Euros Until 2024
Six venues, 24 teams and 65 matches: Ahead of the throw-off of EHF EURO 2020, KINEXON Sports & Media GmbH (KINEXON) and the European Handball Federation (EHF) announce their long-term partnership.