Data Privacy: 3 Examples Why Contact Tracing Is More Secure Than Its Reputation
When it comes to strategic contact tracing, there is no way around a discussion on data protection. Three prejudices are particularly common. We clarify.

In this section, managing directors and employees of KINEXON Industries and KINEXON Sports report on new product developments, evaluate trends, provide insights into KINEXON’s everyday life and share information on digital transformation in production, logistics, professional sports and live media.
When it comes to strategic contact tracing, there is no way around a discussion on data protection. Three prejudices are particularly common. We clarify.
In the fight against COVID-19, digital solutions for contact tracing are becoming increasingly important. We have collected and answered the most frequently asked questions.
From an economic point of view, a second wave of COVID-19 infections could be even worse than the first. Circumstances have changed as well. In a guest article in “Die Zeit,” German top virologist Christian Drosten advises a new “cluster strategy.” Complex for private individuals, but actually kind of easy for companies.
To conclude our impact series, we take a look at an area that is difficult to grasp and probably the most complex: the legal dangers for companies due to the COVID-19 pandemic. We asked lawyer Dr. Christian Herbert for guidance.
“There is no health without mental health,” wrote UN Secretary General Antonio Guterres in a guest article in TIME Magazine. His message is that the coronavirus crisis is not only a threat to our physical health; it is also an immense danger to our psyche. How can KINEXON SafeZone help?
During the COVID-19 pandemic, it’s a natural reflex for companies to focus on cost savings. However, not providing proper protective measures for employees could create an even more significant financial burden on businesses.
Oxford University sees Germany and Switzerland heading for a second wave. Latest cases show how companies protect their employees could be decisive. Their social responsibility is larger than ever.
An employee infected with COVID-19 can lead to a complete stop of the entire operation. The financial damage can run into the millions after 10 working days. This calculation example shows the importance of efficient protective measures — for the health of the employees and the company at the same time.
As leagues in North America begin to formalize and execute return-to-play procedures, the health & safety of players and team personnel remains top priority. One way leagues and teams in Europe are staying protected is through the adoption of innovative digital technology.
The German Football Bundesliga resumed its operations on May 16th, 2020 as the world’s first top league during the COVID-19 crisis. After that, the top German Basketball League followed suit. KINEXON technology is used by both leagues and gives a glimpse into what is possible.
Martin Lawitzky is the Head of Product Management at KINEXON. With his team, he was deeply involved in the development of KINEXON SafeZone. His comparison of different technologies shows that when it comes to tech-based protection against infections, companies have an option that the public sector does not.
Bayer 04 Leverkusen is the first Bundesliga club to use KINEXON ball tracking in training. Read here the three most important learnings from our webinar series on player and ball tracking — how tactical analysis will change football coaching.
We’re in the starting blocks and ready to evaluate and boost your digital potentials.